Business Growth

Nothing exists in a vacuum. Whether you’re running a small or medium business or head of a large company, you need to create business partnerships if you want to succeed as an entrepreneur. Even big companies need partnerships to boost their business. For example, ride-sharing pioneer Uber partnered with Spotify, the online internet music provider, […]

Marketing is both simple and complicated. It’s simple because its primary goal, no matter the approach, is to convince customers to patronize a business’s products and services. Meanwhile, marketing is also complicated because of the many ways that are available to reach that goal. Most of the time, a business won’t be successful without combining

If your business is in an area prone to powerful storms, taking precautionary measures to avoid flooding and storm damage is necessary. Otherwise, you might end up paying tens or hundreds of thousands of dollars to repair the damage, apart from losing revenue from having to close for repairs. Don’t wait for the next storm

Many businesses invest in marketing, technology, and research and development to gain an edge over their rivals. There’s no denying that a solid marketing campaign or a new product line can help boost your company’s fortunes. But there are other methods of effecting positive change in your business that doesn’t cost a lot of money.

Hiring a freelancer for your small business has a unique set of advantages and disadvantages. On one hand, it allows you to hire someone with specific skills or expertise on a non-permanent basis. On the other hand, you might not be able to gauge a freelancer’s working capacity from their resume and sample works alone.

Has your business been shuttered since the start of the COVID-19 lockdown? Are you starting to worry that your business cannot be revived anymore, given the current state of the economy? Read on to see a broader perspective of the business landscape and learn how some companies are gearing up to recover the bottom line.

The current health crisis has impacted all facets of modern society, from education to entertainment. But the commercial sector is one of the worst hit sectors, even in the United States. According to recently collated data, over 72,000 businesses have shut down permanently due to the crisis. Businesses are struggling everywhere to stay afloat and

It takes a lot of effort to maintain a business. You will be working hard to make sure that your company grows or stays afloat. Marketing strategies, customer services, and product improvement are things that can help you grow your business. However, you will find that there are ways to make your company thrive without

Marketing is the heart of every business. It is an important tool for every company seeking to gain results from the effort made in manufacturing products. If you want your business to succeed, you will likely have to focus your efforts on strengthening your marketing department. Fortunately, the digital age provides companies with a lot